We are a sports marketing agency in Spain
We specialize in sponsorship management, activations, sales of sports properties, strategy, VIP experiences, and event management.
A team of professionals with over 15 years of experience across different areas of the sports industry.
We work with sports federations, clubs, events, festivals, brands, athletes, and professional leagues, helping them create value through the power of sport.
What we do at Henko Sports
Sponsorship sales for sports properties, athletes, and festivals
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We help clubs, federations, foundations, athletes, and festivals identify, attract, and negotiate sponsorship deals that deliver real value.
Sponsorship strategy for brands and companies
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We design and manage sponsorship plans that connect each brand with the sports properties that best align with their objectives.
Sponsorship activation
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We create and execute impactful activation campaigns, maximizing visibility and audience engagement.
Digital marketing campaign management
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We plan and execute advertising campaigns, social media strategies, media collaborations, and influencer partnerships.
Hospitality (VIP experience management)
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We design and manage exclusive experiences at events, festivals, and concerts to strengthen client relationships and build lasting emotional connections between the brand and its audience.
Corporate service partnerships
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We connect sports properties with specialized providers, including travel agencies, software programs, catering companies, and other premium service partners.
Henko Sports & Entertainment
Henko Sports is a marketing agency specialized in sports marketing and sponsorship.
We help brands, sports properties, and athletes connect through strategies, partnerships, and experiences that create value and strengthen their bond with the audience.
We work across the entire sports and entertainment ecosystem, from sponsorship management and activation to VIP experiences and digital marketing campaigns.
Our goal is to drive the growth of every project through creative, measurable, and tailored solutions that fit each client’s needs.
Sponsorship sales for sports properties, athletes, and festivals
We help clubs, federations, foundations, athletes, and festivals identify, attract, and negotiate sponsorship deals that deliver real value.
We manage the entire process, from building the commercial proposal to finding the right brand partners and overseeing every stage of the collaboration.
We work with top international athletes such as Jaume Munar (tennis), Lydia Valentín (weightlifting), Daniela and Tania (beach volleyball), Lucas Eguibar (snowboard), and Martita Ortega (padel), managing their relationships with different brands and their image rights.
Sponsorship strategy for brands and companies
We design and manage sponsorship plans that connect each brand with the sports, cultural, or entertainment properties that best align with their goals.
We analyze positioning, audience, and communication objectives to build strong and profitable relationships with target communities.
Sponsorship activation
We create and execute innovative activation campaigns that bring sponsorships to life, maximizing visibility and reach.
Our goal is to deliver experiences that build emotional connections between brands and audiences, both on-site and digitally, ensuring every partnership leaves a lasting impression.
VIP experience management
We design and manage exclusive experiences at sports events, festivals, and concerts, carefully crafted to strengthen relationships between brands and clients.
Every detail is designed to offer unique moments that enhance brand value and create long-term connections.
Digital marketing campaign management
We plan and manage performance-driven digital marketing campaigns, including online advertising, social media management, influencer marketing, and media strategies.
Our mission is to increase visibility, engagement, and awareness for every brand or property.
Corporate service partnerships
We connect sports properties with specialized providers such as travel agencies, management software, catering services, and other premium solutions.
Through strategic collaborations, we help optimize operations and improve the experience for both organizers and partner brands.
