Sports Sponsorship Agency for Sports Properties
Rafa Nadal Academy by Movistar
Development of the commercial strategy.
Sales of the designed sponsorship packages.
Celta Baloncesto femenino
Agency responsible for the full management of the club’s sponsors.
Creation of sponsorship packages.
Sponsor activation.
acb
Development of the commercial strategy.
Commercialization of the designed sponsorship packages.
We partner with sports properties to boost their sponsorships
At Henko Sports, we work with sports properties, including clubs, federations, academies, and tournaments, helping them attract sponsors, manage agreements, and activate collaborations that generate both economic and brand value.
Our goal is to turn every sponsorship into a strategic alliance that strengthens the project and enhances its long-term sustainability.
We work with properties across all sports
Henko Sports collaborates with organizations and competitions from a wide range of disciplines, from football, tennis, and basketball to emerging and niche sports.
Our experience spans both national and international projects, allowing us to adapt each strategy to the specific nature and audience of every sport.
We understand that every discipline has its own language, values, and way of connecting with fans.
That’s why we tailor every sponsorship proposal to reflect the essence of each club, federation, or tournament, ensuring brands find the perfect environment to generate impact and build authentic relationships with their audience.
Commercial strategy and sponsor acquisition
Together with each organization, we define a sponsorship strategy aligned with its identity, audience, and objectives.
We identify the brands that best fit, craft compelling commercial proposals, and oversee the entire negotiation process through to the final agreement.
With our expertise in sports marketing, we know how to position a club or competition as an attractive opportunity for brands, highlighting its values, community, and visibility potential.
Sponsorship activation
Once an agreement is reached, we handle the coordination and activation of every sponsorship.
We plan joint actions, media presence, social media content, and event activations, measuring results to ensure both the property and the brand achieve maximum return.
At Henko Sports, we act as a strategic partner for sports properties, helping them professionalize their commercial structure, strengthen their value proposition, and build lasting relationships with sponsors.