Product launch marketing in Spain
At Henko Sports, we help companies plan and successfully execute the launch of their new products in Spain.
Our approach combines digital strategy, sports sponsorships, and brand experiences to create campaigns that connect with audiences, build awareness, and strengthen positioning.
From the initial idea to the final activation, we guide brands through the entire launch process, planning, execution, communication, and results analysis.
We design customized projects that integrate digital marketing, influencers, events, sponsorships, and experiential activations, tailored to each industry and client objective.
Digital marketing strategy for brands
Every product launch needs a solid digital strategy to maximize impact and visibility from day one.
At Henko Sports, we develop 360º digital marketing plans that blend creativity, data, and measurable results.
We create segmented campaigns across Google Ads, Meta (Facebook and Instagram), YouTube, and other relevant platforms to reach each brand’s target audience.
We manage social media strategies before, during, and after the launch, aligning organic and paid communication for consistency and impact.
We also collaborate with influencers and content creators to amplify reach, build trust, and foster emotional connections with consumers.
Our team handles talent selection, negotiation, and performance tracking to ensure the best possible return on investment.
Sports sponsorships in Spain
Sports are one of the most powerful ways to associate a new product with values like performance, passion, and achievement.
At Henko Sports, we specialize in sports sponsorships and help brands identify and close deals with clubs, competitions, athletes, or events that best fit their positioning.
We analyze audiences, visibility, and activation opportunities for each sports property to design sponsorships that create real value.
From negotiation to brand integration, we manage every detail to ensure each partnership is effective and measurable.
Sponsorship activation and brand experiences
A strong sponsorship strategy needs activations that bring it to life.
At Henko Sports, we design and execute creative activations that transform sponsorships into memorable experiences.
We produce both on-site and digital activations, from stadium branding and live events to social media campaigns, giveaways, challenges, and interactive audience experiences.
Our goal is to turn every sponsorship into a dynamic communication tool, aligned with the product’s values and the brand’s identity.
Events and product launches
Beyond digital and sponsorship work, Henko Sports also produces product launch and presentation events across Spain.
We handle concept creation, production, and full event management — from venue selection and guest coordination to logistics, communication, and media coverage.
We create experiences that generate impact and buzz, combining entertainment, content, and branding.
From private press and influencer presentations to public events, we design every detail to ensure the launch leaves a mark and reinforces the brand’s image.
Conclusion
We help companies launch their products in Spain through a comprehensive approach that combines digital strategy, sponsorships, activations, and events.
Our experience in sports marketing and entertainment allows us to connect brands with their audiences authentically and effectively, ensuring every launch becomes a success story.
